“The best way to predict the future is to create it”
ALAN KAY
Let’s pick up from where we stopped in the previous post.
The Cost of No Strategy: Nokia’s Lesson
Now let’s look at the other side of the coin. Consider Nokia. At its peak, Nokia was a global leader in mobile phones. Yet the company underestimated the internet’s impact on communication and was slow to adjust its software and strategic direction to meet the demands of the smartphone era. While competitors innovated, Nokia clung to old models.
The result? The company lost its dominance, went into decline, and was eventually acquired by Microsoft in 2014. Nokia’s story is a sobering reminder that even industry giants can fail without a clear, adaptive strategy.
Why a Business Strategy is Non-Negotiable
This leads to the big question: Why do I need a business strategy?
A business strategy is not just a plan on paper—it’s a strategic initiative your organization pursues to create value and gain a sustainable competitive advantage. It is the foundation of long-term success. With a solid strategy, leaders can set clear goals, define direction, and align the organization around achieving measurable outcomes.
According to Harvard Business School Online’s Business Strategy course, every effective strategy answers three essential questions:
- How can my business create value for customers?
- How can my business create value for employees?
- How can my business create value through collaboration with suppliers?
Beyond these, a strategy influences critical business factors, including:
- Pricing: Determining how to set prices that balance customer satisfaction with production and market costs.
- Suppliers: Choosing the right partners and materials, ensuring consistency and quality.
- Talent: Attracting, retaining, and developing employees who are true assets to the organization.
- Resource Allocation: Knowing what, where, and when to invest, so that every resource is maximized for growth and efficiency.
Without a well-structured strategy, organizations drift. They miss opportunities, waste resources, and struggle to compete. With a clear strategy, however, businesses not only survive—they thrive, adapt, and dominate, no matter how dynamic the market.
The HTC Promise
At Havivah Trust Consult Limited, our mission is to help you build such strategies. We design and implement growth-focused solutions that are customized to your organizational goals. Our approach ensures you gain clarity, competitive advantage, and long-term sustainability.
If you’re ready to secure growth and establish a strong market position, then now is the time to act. Contact us today and book a consultation. Let us help you move your organization to where it truly belongs.
Contact Us
Havivah Trust Consult Limited today. We are readily available to assist you with consulting and advisory services.
Whether you require Business strategy development, compliance services, operational excellence, human resource management or technology & innovation, Havivah Trust Consult Limited is your Trusted Partner.
Call us at 09036890920 or email us at havivahtrustconsultlimited@gmail.com to schedule a consultation.